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How Good is The Goods & Other Tales of Bat Inflation

How Good is The Goods & Other Tales of Bat Inflation

How Pandemic Hype & Social Media Drove a BBCOR Bat’s Price Sky-High

Quick Take

Marketing hype meets reality. 'The Goods' tests average, costs premium. Industry-wide grade inflation exposed. Every bat claims 'hottest ever.' Data says otherwise. Trust testing, not taglines.

Baseball is back. It seems like a year ago, the 33” 2020 Meta was banned, causing players and parents all over the U.S. to lose their minds. If a kid doesn’t have a bat that has been on the market for only five seconds, how will they survive?

As soon as the NCAA and NFHS ban took place, the 2019 33” Metas prices skyrocketed to double or triple the amount, then poof, no high school or college ball.

BBCOR bat for 17 year old

COVID-19’s unfortunate end to NCAA Spring sports prevented us from tracking bats used in the 2020 CWS, but we could do that in 2019. If there is one thing we have learned over the years- the one thing folks still don’t seem to realize- that when you assume you know what the “top” players swing, they bust out something random or super old. (See Kyle Schwarber).

The 2019 Meta wasn’t the only bat to shatter the market with an inflated price while no one was playing baseball. Yesterday, I went through a bat forum and saw someone selling a two-piece “The Goods” 33” for $700. I had to re-read the post because I assumed it was a misprint. Then, I went to eBay, and my shock was confirmed.

The Goods that Good

Let me back up first. We all know the stories about over-inflated bat prices at the youth level, but now it’s BBCOR’s turn during a pandemic. We all know the story of someone selling a NIW -10 Demarini neon big barrel or 2017 CF Zen. The price goes upwards of $750-$1500, people lose their minds, the bat gets purchased, and a parent smiles as their kid shows up to the plate. To each his/her own.

Whether that kid bats .086 on the season or hits 25 HRs is not known in our tale. However, at the youth level, we have seen a larger sample size and known (excess of) performance standards much higher than BBCOR. After all, the sole reason the USA Baseball standard even exists was to maintain the “integrity” of the game. Nothing else. Close to four years from the August 2015 press release, no one has defined “integrity.”

Hilarious.

But I digress. While anyone is free to buy what they want, the sad part is that data could have provided that kid and parent with a much cheaper, better-fitting option, but as I’ve noticed lately, it’s “data schemata” for many folks out there.

Back to The Goods. How did this two-piece hybrid bat go from a relatively unknown release masquerading as an updated Voodoo Insane to become a $700 bat during a pandemic with nary a sample size?

Speaking of sample size, in the 2019 CWS, The Goods generated eight hits, a double, and an HR – similar to other bats you can get used to far less on eBay. We also know that the National Champions didn’t use it, but it’s worth $700 now.

(Note on this graphic: For 2019 CWS, The Goods single piece has not yet been released and is not available to these hitters. So, The Goods is the two-piece version. See more comments on this chart here).

Hits by model hit value team circle packing chart ver 2.0

So we have a pandemic, no high school or college ball, and a 2020 hybrid has doubled in price?

Then I saw a description on eBay:

The Goods is the undisputed champion of BBCOR bats. They tested all 2020 BBCOR bats on the market, and this bat was the undisputed champion. Now, read that last sentence with either the theme from “Rocky” or the Lord of the Rings intro in your head.

They?

All?

Unanimous?

Hold it right there.

And that is how social media just doubled the price of a bat.

The seller is referring to the Baseball Bat Bros. I throw no shade their way. I love their videos, and I like it when I get notifications of a new video. Assuming I am correct that this caused inflation, it appears that the subjective opinions of two men with more power than the average human have turned a $350 bet into a $700 unicorn overnight.

Demarini must be thrilled. Another one of their bats achieved GOAT status without the need to ban them or fill warranty claims. Since the same parent company owns Slugger and Demarini, both can boast of having cornered the market on the best bat inflation on the planet.

Well done.

It is not the Bros.’s fault, either. They are having fun, like the bat, hitting the ball far, and benefiting from end-loaded bats. All “Good.” (insert Dad joke here).

For the rest of you considering a $700 sticker price, are you basing your purchase off a YouTube video with zero comparisons to your kid? How about any data or any comprehension of their swing? And what kid has $700 sitting next to their PS4? Maybe grandma and grandpa can’t say no to that smile.

How many kids swing a 33” end-loaded stick anyway? Not a lot, but it sounds like the hype will cause more and more kids to try to swing The Goods than ever before.

I can feel a cool breeze outside my window from barrel lag.

MLB Draft Picks

The bottom line is this. We can access data, charts, videos, and social media to help us make informed decisions. If you want to throw it all out the window, that’s fine. For the cost of “The Goods” on the secondary market, you could buy a Bonesaber, 3-4 OG CWS bats from eBay, extra lessons, some weights, heavy balls, and lots of other good stuff.

(Or, why not buy the Voodoo Insane, which is all but the same bat and found for a fraction of the price? Or, better yet, a Voodoo Balanced, the same bat with a swing weight the average high school kid can handle).

Is The Goods that Goods

Then again, if you can afford all that and the bat, what’s money anyway? Just make sure your kid can handle a bat, but most kids won’t.

By the way, when you watched the videos of the hitters that went in Rounds 1-5 of the 2020 MLB draft, show me how many of them swung a Red Meta or The Goods last year. (The answer, if you must know, is approaching zero).

Once again, bat marketing and bat hype got us. It got us Good.

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